If you want to be disruptive, don't start with best practices. Try, instead, to find your industry's worst practices and take tiny steps — or better yet, giant leaps — towards bettering them.
So how do you find your worst practices? Here are four ways to get started.
1. Ask your critics
2. Spend a day in the trenches
3. Examine your past
4. Diet on your own dogfood
Read more by Umair Haque - Harvard Business Review
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