Saturday, December 24, 2011

Curing Creative Block

This ebook is published under a Creative Commons licence which means
you are free to copy and share it, provided you:

  • keep it intact in its original format
  • credit Mark McGuinness and Marelisa Fábrega as authors
  • do not use it for commercial purposes

So if you know anyone who could do with some help with a creative block,
please pass it on! Here’s the link to the download page: http://lateralaction.com/

Wednesday, December 21, 2011

The Beginning of Infinity

The search for hard to vary explanations is the origin of all progress. Its the basic regulating principle of the enlightenment. That the truth consists of hard to vary assertions about reality is the most important fact about the physical world. It is a fact itself unseen, yet impossible to vary.



The Beginning of Infinity: David Deutsch Explains the World | Brain Pickings

Saturday, December 17, 2011

PirateBox

Inspired by pirate radio and the free culture movement, PirateBox is a self-contained mobile communication and file sharing device. PirateBox utilizes Free, Libre and Open Source software (FLOSS) to create mobile wireless file sharing networks where users can anonymously chat and share images, video, audio, documents, and other digital content.

Read more by /// David Darts ///

Thursday, December 15, 2011

What Consumer Culture Will Look Like In 2020 (And How Brands Can Adapt)

Chances are, the real 2020 will fall somewhere in the middle of these scenarios. But for what it’s worth, our money is on a combination of "My Way" and "From Me To You"--smaller, local economies with an emphasis on decreasing waste and maximizing resources.

Read all about it at Co.Exist: World changing ideas and innovation

Friday, December 9, 2011

Bluebrain’s App Central Park

As you walk, new musical themes hit you every 20 or 30 steps, as if they were emanating from statues, playgrounds, open spaces and landmarks. The themes layer over one another, growing in volume as you approach certain points on the map and fading out as you move away. It’s a musical Venn diagram placed over the landscape, and at any time you might have two dozen tracks playing in your ears, all meshing and colliding in surprising ways. The path you take determines what you hear, and the biggest problem with what the composers call a “location-aware album” is that you may get blisters on your feet trying to hear it all.

Read more at NYTimes.com

See also Best Audio Guide Ever

Wednesday, December 7, 2011

How might we restore vibrancy in cities and regions facing economic decline?

People are more likely to kickstart positive change in their communities when their voices are heard and their opinions are validated. By creating dialogue and offering feedback opportunities, we enable the feedback loops that are an important first step toward positive change. How might we create tools that enable and amplify these feedback loops? How might we help people vocalise their community’s needs, opportunities, shortcomings and potential? How might we ensure that all members of a community have access to opportunities to vocalise what they want for their area?

Many cities and regions in need of revitalisation are dealing with issues of space. Rather than seeing empty lots, vacant buildings and abandoned neighborhoods as indicators of decline, let’s consider how we can re-purpose, remix and reuse space to add vibrancy to neighborhoods. How might we encourage the remixing or hybrid usage of spaces, buildings and locations to infuse vibrancy in communities? How might we create tools to help communities navigate complex issues related to re-purposing space, including publicly- vs privately-owned space, legal uses of specific spaces and others?

Answers available at OpenIDEO

Empowering Teachers with Video via Mobile Phones

The Bridgeit program involves an innovative process of disseminating educational programming directly to the classroom via a mobile phone. Read about it at Educational Technology Debate

Five Factors in Good Software Game Design for the Developing World

"...that you have found this message means that it is your destiny to join us"



Games for the developing world try to bring about positive behavioural changes among developing populations. Game design for this space comes involves working with a number of unique constraints and nuances. The following are some factors that merit consideration in designing better game-based ICTD solutions for the developing world....


Read more at ICTWorks

Tuesday, December 6, 2011

How to engage the disengaged

About Inanimate Alice:
What I've learned from dipping my toe into the world of digital literacy this year is that it may not be a panacea for all but in my never-ending quest to engage the disengaged it has been amazing. It is not and should never be a replacement for reading quality literature – I still feel it is my duty to open this world up to them – but as an aid to writing I couldn't recommend it highly enough.

Building mobile applications for social good

Sunday, December 4, 2011

Using iPads for Kiosks

To run in a kiosk mode, we want to set up the iPad to do a few things such as automatically starting our specific application and to keep it running if someone tries to quit the app or restart the app if it crashes for some reason. You can get part of the way there by getting an enclosure that restricts access to the hardware buttons. However, because iOS is unix-based, you can go further.

Tuesday, November 29, 2011

Launch of ‘living’ books breaks barriers between humanities and science



The books present recent research on these subjects in a palatable way using interactive maps, podcasts and audio-visual materials. The result, which can be shared freely amongst both academic and non-academic individuals alike, is an engaging and diverse resource for researching and teaching relevant science issues across the humanities.

By embracing the age of open information and the increasing prominence of crowdsourcing, the project leaders ensured each volume in the Living Books About Life series is a ‘living’ medium itself, able to be updated by readers through ongoing collaborative processes of writing, editing, remixing and commenting.

Read more at JISC View the books here

Joe Gebbia: The Power Of Story

Some highlights from the talk:
  • The first step is curiosity – get your audience hooked and interacting with the product or idea
  • You must have and own a story. The story is everything.
  • Once the story goes beyond your community, it must be re-localized in the culture and dialogue of other communities in order to have global success.
  • Tips and the progression of distribution, and how to let the product or idea do the work for you.
  • How to get the story into the media without spending a lot – or any – money.
Joe Gebbia: The Power Of Story [Video] @PSFK

Monday, November 28, 2011

iPads for Museums report

Thinking about iPads to deliver your interpretation? Want to check out some crafty ideas for mounting iPads in galleries?  Download the report at Australian Museum

Smartphone Accessories for Digital Storytelling

The links below all take you to TrendHunter: be sure to scroll to the bottom of the page to check out related items.

• Smartphone Audio Recorders

Public Sector Innovation Toolkit

Dear NT Government ICT mob. Get over yourself with this handy website

Public Sector Innovation Toolkit | Empowering change in the public sector

The Industrial Age Has Finally Run Out of Gas

“Throughout the 20th century, we created wealth through vertically integrated corporations. Now, we create wealth through networks. We are at a turning point in human history, where the industrial age has finally run out of gas.”– Don Tapscott

The thesis of his work lies in the nature of how people are now participating in mass collaborations within or across the boundaries of the organization. InWikinomics, he described seven different approaches to these new platforms for participation. Occasionally referred to as crowdsourcing, but more accurately ascollective intelligence, these are specific models of how to organize tasks, draw participation and collating results that really only happen because of the structure of the method utilized.


For example, the model of social brainstorming, also referred to as ideagoras or idea management, you create an open online system to involve all the people that you may like to draw from a specific target population, provide some topics to structure discussion and then allow them to debate, rate and rank the best ideas. This can be done within organizations or with customers, partners and communities to develop new products, teach and adapt business transformation initiatives, or even partnerships to support projects in regional, environmental and civic responsibility.

Such a model is empowered not only by the willingness to debate in an open platform with advocates and detractors alike, but also facilitation to drive constructive debate and results. It requires facilitation, not management, to help people understand the tool, the issues, and the scenarios involved. In this way, the role of leaders becomes to guide and influence others, rather than to give orders and instruction. Simply said, they are not managers any longer but influencers and this takes new skills and a different mindset.

An Interview With Don Tapscott - Forbes

Friday, November 25, 2011

Innovation is cultural design

“To innovate is to change while remaining yourself”

To lead an innovation project, one needs to inspire trust, and have a strong faith in the first place. In “the knowledge creating company”, Nonaka recommends to find a metaphor and an analogy: metaphor is a symbol which drives imagination and starts creative processes, analogy is the next step which clarifies distinctions and solves unconsistency. Simon Sinek speaks of belief: “People dont’ buy what you do, they buy why you do it: they buy what you believe”.




The Personality Of Community Managers: A Few Tips

Community managers should be hired because their personality suits the audience they’re trying to reach. They should be allowed (and encouraged) to unleash the full-force of their personality upon the community.

The Future of Publishing - Transmedia, Independent, Open source

The future of books and publishing will change fundamentally in the coming years. We will see a rise in books that are a mixture of tweets, videos, Facebook updates, blog posts and pictures. A new set of authors, unconventional, independent and not averse to collaboration will be behind these books. And the authoring and content of these books will take pretty much open source – with creators not being averse to sharing, reuse or modification of their stories or story material.

Read more at StartUp Central.

To prove the point, check out the TED talk below


Thursday, November 24, 2011

Content Marketing Hubs Deliver ROI

Pre & post event social media checklist.













Lots more detail at Business 2 Community

25 Google+ tips and tricks

Handy... via Webdesigner Depot

Storytelling Skills and Technique

This looks good... podcast & text for Episode 9

The Power of Public Art



Join the conversation at OpenIDEO - How might we restore vibrancy in cities and regions facing economic decline?

Tutorials on social media: Video & multimedia

From the awesome dudes at Socialbrite

The paradox of sustainable living

It isn't just physical infrastructure which militates against sustainable living. It's institutional and social structures too. It's price signals and performance indicators. It's the ease of borrowing and the paucity of saving. It's the planning and execution of psychological and economic obsolescence. It's the pressure of the media and the structure of finance. It's the high cost of investment capital to ordinary households and the underwriting of private risk by ordinary tax payers. It's the performance pressures on commercial fund managers and the efficiency metrics of public servants. It's the prevalence of commercial advertising and the erosion of public space. It's the relentless drive for increased productivity, in professions that demand care, patience and longevity.

Read more at guardian.co.uk

Monday, November 21, 2011

Digital Fulldome, Techniques and Technologies

Planetariums and other hemispherical displays are increasingly embracing the exciting possibilities offered by digital fulldome projection. Once the domain of high budget operations, there now exist a wider range of projection technologies suited to small inflatable domes to multi-projector systems in large fixed domes. As a consequence of fulldome projection the opportunities for planetariums as an immersive environment is expanding to more than the traditional astronomy education, for example, education in other science disciplines, pure entertainment, gaming, and artistic endeavours.

This course will introduce and discuss the basics of digital fulldome content creation and the various projection options. It will be targeted towards those who have recently started working in this area or are contemplating doing so. The course will concentrate on the fundamental principles of fisheye generation/projection rather than any one particular software package or technology. Upon completing the course attendees should feel comfortable working and problem solving in the discipline.

Download the course notes here.

More on full domes here

Tuesday, November 15, 2011

Social Networks: What Maslow Misses

Needs are not hierarchical. Life is messier than that. Needs are, like most other things in nature, an interactive, dynamic system, but they are anchored in our ability to make social connections.

Maslow's model needs rewiring so it matches our brains. Belongingness is the driving force of human behavior, not a third tier activity. The system of human needs from bottom to top, shelter, safety,sex, leadership, community, competence and trust, are dependent on our ability to connect with others. Belonging to a community provides the sense of security and agency that makes our brains happy and helps keep us safe.

Read more at Psychology Today




Digital Economy

Geographic location and natural resources were once the key determiners of a community's economic potential. In one person's lifetime, they changed seldom if at all. But in the Broadband Economy, it is increasingly the skills of the labor force, and the ability of business and government to adapt and innovate, that power job creation. And these are assets that must be continually replenished.

FREE BOOK: Making Open Innovation Work

FREE BOOK: Making Open Innovation Work | 15inno
follow @lindegaard for a stream of open innovation goodness

Monday, November 14, 2011

Democracy drowned out by social media noise: Bigger isn't better online

There’s a relationship between democracy and privacy, and it is changing the nature of the political relationship between the individual and society. One way to understand this is to consider the audio dynamics of cocktail party conversations. As Wired Magazine helpfully pointed out, there is a precise formula for the right number of people in any given party. It depends on the size of the room: no more than one person per 21 square feet. Too many voices, and the decibel level of the conversation next to yours will be such that you have to raise your voices, raising the volume of the noise in the room which requires everyone else to do the same and it gets noisier and noisier.

Take the analogy online. Try holding the attention of an audience online for any length of time when there are so many distractions in the form of other online conversations. One solution is to get louder – upping the rhetorical ante, posting the most scandalous images or outrageous claims. This prompts other online groups vying for the attention of your group to adopt similar tactics and like the party noise a rhetorical chain reaction ensues.

If we think of the internet as a virtual public sphere, and take an approach inspired by JĂĽrgen Habermas which places importance on sustained, civil and rational debate, the prospects for online democracy are not improved by large-scale participation on social media.

Read more here

Local councils need to be more active in NBN development

All around the world economic growth takes place along the infrastructure corridors of roads, rails and waterways, and the NBN will not be any different. Business will grow equally along this new broadband infrastructure.

Why would NBN Co, with its enormous time constraints, waste time talking to communities who are not sure about the NBN – who take a lacklustre approach to this opportunity? It obviously makes sense to work with communities that see the benefits of the NBN, and most of the communities who are now on the rollout list for 2012 fit into that category.

Read more at BuddeBlog

Tuesday, November 8, 2011

Steve Perlman's Wireless Fix

Silicon Valley’s self-styled Thomas Edison has found a way to increase wireless capacity by a factor of 1,000

Wireless networks all suffer from a basic limitation: interference. Radio signals are waves. If you’re watching Netflix on your iPad via Wi-Fi, the tablet’s antenna is receiving a signal from a transmitter. If no one else is around—and you’re in a room with thick walls that block other radio signals—you’ve got a great connection. If someone else has an iPad in the room, each person ends up with half the maximum data speed. Throw a second Wi-Fi signal into the mix, perhaps from another office or home, and interference becomes an issue. Both signals hit your iPad at the same time, and the device has to try to discern the movie from this noise. People in apartment buildings or at crowded coffee shops know all too well just how shoddy a Wi-Fi connection can be when lots of signals collide.

Cellular operators face similar problems. They would love to put up towers all over the place, but they can’t. Signals from towers bleed into each other, causing interference. One tower covering a certain area works fine until too many nearby users make calls or pull up Web pages at the same time. That’s when data transfer rates fall and calls drop, aka iPhone syndrome.

Perlman had an idea. Interference happens when a device receives multiple signals at once and the wave is muddied. The physics gets very complicated here, but Perlman thought there might be a way to turn interference into a virtue—use that combining property of radio waves to “build” a signal that delivers exactly the right message to your iPad. Multiple transmitters would issue radio waves that, when they reach your tablet, combine to produce a crystal clear signal. If there’s another person in the room with an Android phone or a laptop, the system would take those devices into account so that they, too, received unique waves from the transmitters. Such a system would need to precisely analyze wireless information from the devices at all times, and constantly recalculate the complex combinations of signals from each of the transmitters on the fly. Figuring all that out in real time would of course require some extremely powerful computers.

That, in a nutshell, is DIDO.


Read more at Businessweek. Or a less human story / more tech focussed report here. Download the white paper here

Thursday, October 27, 2011

An Overview of the Knowledge Commons

This book is intended as an introduction to a new way of looking at knowledge as a shared resource, a complex ecosystem that is a commons—a resource shared by a group of people that is subject to social dilemmas. Download it at mitpress.mit.edu/books/chapters/0262083574intro1.pdf

New Economy Network

The New Economy is an emerging system of values, practices, institutions, policies and laws that support an economy designed to maximize current well being and social justice without sacrficing the natural world or the resources available to future generations. Although there is no blueprint for the new economy, if you want to explore key ideas of visionary thinkers and organizations, then click here

Does civic engagement help immunize a place against recession?

  • stronger social networks make it easier for people to get re-employed;
  • civic engagement helps generate skills and confidence that translate into employability;
  • civic engagement helps spread information that make it easier for individuals to learn about job openings or training programs;
  • civic engagement produces higher trust and higher trust leads to better economic performance (although social trust wasn’t directly measured in the CPS survey);
  • governments are more responsible and responsive in high civic engagement states; or
  • people in more engaged communities may feel greater community attachment which leads them to invest more locally.
Read more at Social Capital Blog


See also: Could Civic Engagement Be the Key to Economic Success? for more links to reports
Even at a time when the global economy has been buffeted by strong and dangerous forces, all communities have capital and skills that can be deployed to create or preserve jobs. Investors may be more willing to create jobs locally if they trust other people and the local government, if they feel attached to their community, if they know about opportunities and can disseminate information efficiently, and if they feel that the local workforce is skilled. All these factors correlate with civic engagement. Those correlations, plus the other evidence cited in this report, lend some plausibility to the thesis that civic health matters for economic resilience.

Wednesday, October 26, 2011

On Community Building

On Human Networks and Living Biosystems

It can be argued that the emergence of the internet and of ubiquitous mobile communication & computation is an expression of our natural instincts to move into closer alignment with our environment; to follow the adaptive design patterns of nature in order to find a more sustainable & equitable posture for our species; a thermodynamic need to seek maximum efficiency in energy expenses. And to express a direct intervention programmed by nature itself to nudge the Anthropocene back towards equilibrium.

Recommended reading by chris arkenberg: On Human Networks And Living Biosystems

Online Audience Data is Future of Screen Media

Screen media producers need money to create their product. To get that money they need to show that they can deliver an audience. The more information they can provide about that audience, the easier their product is to sell and the easier it is to attract investment/advertising dollars. In fact, I recently was told, that it is this audience data that is the most valuable product. The actual content (the film, television show, web series, transmedia experience) is secondary and could even be viewed as simply a delivery mechanism for that data. That, my friends, is a mind-blowing and potentially extremely depressing idea. But, if the content no longer really matters, then this fact can be very liberating as well. If you can prove that you can and are delivering a clearly defined and loyal audience with certain viewing habits and purchase behaviours, then you can make whatever you want (as long as it keeps that audience with you). So, how do you provide that proof and gain that kind of creative freedom? This article makes the case that the online audience and its data is the key to the future of this industry.

Convergence Review


In response to 
Convergence Review
When more spectrum becomes available, how should the government determine how it is managed and used?

Please reserve a chunk of spectrum across rural, regional and remote Australia for the delivery of the NBN. I recognise that it's not part of NBNCo.'s current delivery plan due to their dependence on existing off the shelf technologies but the symmetrical inequities of satellite delivery in particular will put non FTTH users at a distinct disadvantage in the emerging digital economy.

I'm sure you're aware of the Ngara technology being developed by CSIRO - it offers great hope for symmetrical bandwidth access to those of us in hard to reach locations. When this technology matures, we'll need the spectrum allocation to capitalise on it.

Download speeds = consumption. Upload speeds = production. Don't allow rural, regional and remote people to be consigned to consumption only just because they live beyond the cultural cul-de-sac of urban Australia.

Tuesday, October 25, 2011

Peep Wireless Technology

PEER-TO-PEER GLOBAL MOBILITY. EVERY PHONE, EVERYWHERE, WITHOUT LIMITS.

Peep Wireless technology instantly expands wireless capacity for little or no cost, depending on the customer needs. By using peer-to-peer structure, Peep™ increases network capacity and coverage without needing additional infrastructure, such as base stations. Even in a catastrophic failure of the cellular phone system, the Peep Halo Mesh Network will still continue to operate.

Over a decade ago, our team developed a method of operating a Smartphone or other mobile handheld wireless computerized communications device outside of a normal cellular network. The method can be useful for either reducing cellular phone costs, or alternatively when the cellular phone infrastructure is degraded or absent. In such situations, the Smartphone operates in an alternative peer-to-peer wireless network mode, supplemented by optical network links as needed. The method can utilize standard Smartphone functionality such as Bluetooth or WiFi transceivers, light sources, and video cameras, and may be implemented in the form of a standard Smartphone App. The invention may establish a Gnutella-like peer-to-peer networking protocol between nearby Smartphones, and can extend the length of the peer-to-peer network connections by way of longer distance optical, radio and VeBand™ links. In alternative embodiments, various Smartphone peripherals can be added to extend the functionality of the peer-to-peer network still further.

Check out their website

see also: the serval project

The Free Network Foundation

Who We Are
  • We are an organization committed to the tenets of free information, free culture, and free society.
  • We hold that advances in information technology provide humanity with the ability to effectively face global challenges.
  • We contend that our very ability to mobilize, organize, and bring about change depends on our ability to communicate.
  • We see that our ability to communicate is purchased from a handful of powerful entities.
  • We know that we cannot depend on these entities to support movement away from a status quo from which they are the beneficiaries.
  • We believe that access to a free network is a human right, and a necessary tool for environmental and social justice.
What We're Doing
  • We envision communications infrastructure that is owned and operated cooperatively, by the whole of humanity, rather than by corporations and states.
  • We are using the power of peer-to-peer technologies to create a global network which is immune to censorship and resistant to breakdown.
  • We promote freedoms, support innovations and advocate technologies that enhance and enable digital
Click here for more.

The Stories We Tell Ourselves

For an innovator to be an innovator, you have to decide you can because only then will you. This is not self-help. This is being who you want to be. If you want to do something then stop telling yourself all the reasons why you won’t do it or why it will never happen. Those are just stories. Just start focusing on doing it, trying it, learning about it, grappling with it and then one day — voila — it’ll happen. Embody the idea and the idea materializes. The narrative precedes the action, which precedes the outcome.

The Stories We Tell Ourselves | Yes & Know

Wednesday, October 19, 2011

How the NBN can help bridge our geographical cultural divide


The cultural divide and the digital divide are both manifestations of the Desert Syndrome.


Australia’s dispersed population and its vast tyrannies of distance has created a major, ongoing, cultural divide.The relative costs of consuming culture between bush and city are starkly skewed in favour of the city, and may be getting worse as culture goes digital and the disparity in access, speed and reliability of broadband makes the bush relatively worse off.

The bush-city disparity between communications services in general, and broadband specifically, was one of major factors that drove key independents to install the minority Labor government last year.

Arts Minister Simon Crean wants Australian culture to play a significant role in binding the social fabric of the nation. This needs to play out not just in terms of publicly-funded culture reaching beyond the established middle class supporter base, who already possess significant cultural capital. It also must be centrally about addressing our great geographical cultural divide.

Read more here.

Tuesday, October 18, 2011

How to save the world

In our modern society, there are five distinct ways that decisions get made. Each entails power dynamics, and make no mistake: Decision-making is all about the exercise of power. Here’s a snapshot

Saturday, October 15, 2011

The Big Shift

Given the magnitude, depth and far-reaching impact of the Big Shift, succinctness is a challenge. At the highest level, we would characterize the Big Shift as moving from a world of push to a world of pull. In other words, given the growing uncertainty in the world around us, we must master a new set of techniques required to access, attract and accumulate resources to unleash peer based learning in far more flexible ways than conventional push programs permit.

But perhaps this is too high level. It may help to develop this perspective just a bit more in the context of “from-to” contrasts. Read more here

Hypereconomics

What happens after we’re all connected? Read about it at the human network

Networks Understanding Networks

Archived webcasts from both days of MIT Media Lab's Networks Understanding Networks are available here

Wednesday, October 12, 2011

Virtual Volunteering Guidebook

Virtual volunteering means volunteer tasks completed, in whole or in part, via the Internet and a home or work computer. Read more at Virtual Volunteering Resources

Video Advocacy Planning Toolkit

Do you want to use video to create social change? Are you trying to determine how to best tell a story that will create lasting change? If so, you are in the right place. The Video Advocacy Planning Toolkit incorporates the best practices and lessons learned by WITNESS and our partners over the past 20 years. The Toolkit was created to help human rights defenders and activists evaluate whether video is right for their campaign. It will also help you to plan and create an effective and powerful advocacy video.

The Cognitive Limit of Organizations

The structure of a society is related to its total amount of information. Read more at MIT Media Lab

Sunday, October 9, 2011

iTaNGO Knowledgebase

The iTaNGO Knowledgebase contains a library of resources and references to encourage community service organisations (CSOs) to:

  • develop their understanding of digital proficiency
  • embrace the need for an information communication technology (ICT) plan
  • undertake the production of an ICT plan.

Gertrude Street Projection Festival

The Gertrude St Projection Festivalis calling for proposals for the July 2012 Festival on the theme “Elements”.

If you are a projection artist, artist, filmmaker, design professional or student, download an entry form via the Gertrude Association and submit by 5pm, 4 November.

Proposals must be for site specific, moving image or still projection installations that respond to buildings or sites along Gertrude Street, Fitzroy.

*Deadline: Friday 4 November 2011 *

Gertrude Street Projection Festival. DL NOV 4 « Artabase Opportunities

Projection Mapping Wizards

Thanks to Fee Plumley for tweeting about Kimchi and Chips

Content Curation Primer

For organizations and brands, content curation can help establish the organization’s thought leadership and capture attention in today’s information cluttered world. Content curation can help your organization become the go-to authority on an issue or topic area. It can be done as simply as writing a blog post with links or sharing annotated links on Twitter around your topic.
Content curation is a three-part process: Seek, Sense, and Share.

Read more at www.bethkanter.org

Building Digital Commons

Global Forum on Building Digital Commons and Collaborative Communities
Barcelona, 29-30 October 2011
Building Digital Commons

Monday, October 3, 2011

No art? No social change. No innovation economy.

We are in a time of massive economic challenge, political, and generational change. Historically, the most significant reforms and investments in social capital and game-changing approaches have been accomplished during similar periods of challenge and transformation. We are in a time when policymakers will have to address significant structural changes and where the body politic is in play with pendulum swings left and right that demonstrate a willingness to risk the status quo.

Read more at Stanford Social Innovation Review

Monday, September 19, 2011

20 Ways To Tell A Better Brand Story

1. Name and claim a new category.
2. Clearly articulate what you do, without being boring.
3. Give people a great back story that explains why you exist on your about page, bio, profiles and in marketing materials.
4. Back up the story by doing great work.
5. Concentrate on speaking to customers with a particular worldview.
6. Paint a picture of the world as it is.
7. Then show your audience the world as it could be.
8. Uncover the essence of a problem and tell the story about how you solve that.
9. Appeal to all senses, stories aren’t just written, spoken or directed.
10. Use a variety of media to convey your message, show and tell.
11. Have a singular purpose and make yourself known for that. This doesn’t mean getting stuck in a box. Missions can work across products and industries.
12. Consider what one person says to another to recommend your ‘thing’. Make it easy to share.
13. Speak to your customer’s heart not just their head.
15. Tell people how and why you are different.
16. Avoid using jargon, simple language works, write as you would speak.
17. Don’t smooth away all the rough edges, be human and authentic. Honesty travels further than perfection.
18. Be consistent. Everyone in your company must understand your mission and the story you want to tell.
20. Don’t try to be the ‘next blank’. A flawed original is better than a perfect imitation.

20 Ways To Tell A Better Brand Story | The Story of Telling

Wednesday, September 14, 2011

About the Commons

The commons is a new way to express a very old idea—that some forms of wealth belong to all of us, and that these community resources must be actively protected and managed for the good of all.

The commons are the things that we inherit and create jointly, and that will (hopefully) last for generations to come. The commons consists of gifts of nature such as air, oceans and wildlife as well as shared social creations such as libraries, public spaces, scientific research and creative works.

Read more here.

1000+ Cloud applications

Very cool! Pitched at NGOs but available to commercial enterprises as well. Check out the CiTaNGO Project

3 Commandments for the Next Online Content Leaders

1. Build Authority

As new delivery mechanisms and distribution platforms emerge, both new and established media are able to reach a mass audience. Those media outlets now find themselves contending with hundreds, possibly thousands of competing brands. And the lines only continue to blur for consumers.Therefore, authority will become the next sought-after currency for the app-social generation.

2. Curate

There’s an overabundance of distracting media clutter. It seems everyone has a megaphone and access to a million or more channels they’re using to share their thoughts, spanning everything from world politics to their lunch menu. With all of this noise, people have begun seeking safe havens in the form of trusted sources. Those sources provide a valuable, curated experience that selects and spotlights the best news, sports, music, technology, etc.

3. Provide Context

While authority and curation are important, without context, they mean nothing.Context adds essential meaning to information. It answers the questions: Why should I care? What does this mean for me and for society? Brands that can clearly articulate the proper context around curated information will build authority by bringing the big picture into focus for their audience.

Read more detail here.

Tuesday, September 13, 2011

Tell stories that make your audience TALL (Think, Act, Laugh, and Learn)

On this page you will find 20 stories that you can listen to, dissect, and hopefully use to take your own stories to new heights and make your audiences TALL (Think, Act, Laugh, and Learn)

URBANSCREEN site specific projections

Awesome compilation here.

The Storytelling FAQ

Huge resource here.

10 Principles To Streamline The Innovation Crowd

1. Be sure to use the right business model
Crowdsourcing is not a process that's taking place in an isolated cocoon; it's a mixture of different approaches coming from a crowd of diverse people: your company's employees, its partners, the customers, and even competitors. Reflect a moment on the impact this can have on your current business model. Should it be adjusted in order to function with the crowd? Because the things you need from the crowd – ideas, something solved, or funds - determine which model is the best fit for your business.

2. Be sure you turn to the right crowd with your challenge
Different problems and objectives call for different crowds. There is no ‘one size fits all’ approach. Flexibility to apply different methods of crowdsourcing for different goals is essential to successful crowdsourcing: it's obvious that a crowd focusing on decisions and creation need more expertise than a filtering or funding crowd. The basic rule of thumb is the crowd members should at least be somewhat knowledgeable about and interested in the topic of the challenge.

3. Make sure the crowds are big enough
Next to a "credible mass" (see principle 2), there's a ‘critical mass’ needed. Although it's very important to source the right people rather than just the most people, it's obvious that results obtained through assessments and discussions by a large group of diverse and qualified people are more representative than those obtained by a small crowd. You want numbers? There are still different opinions on that. I've read 5000 people are a decent crowd, but we have been successful with crowds below 500. It actually depends on the average level of activity or engagement you reach. An intuitive and user-friendly tool is essential, and good community management can make a huge difference.

4. Be sure your employees support the crowd-principle
Get them on board and stimulate them to spread the word. Use different means to promote your challenge, like email promo, blog, twitter, regular PR... Find the right connectors and early adopters and give them easy ways to reach out to their peers and invite them in.

5. Provide guidance (with a gentle hand:)
Be a guide, not a dictator. Tell the crowd what you want from them: give room to get creative, but at the same time, make sure the challenges lead in the direction you want to head. See "How to: effectively canalize your company's creative ideas" for some tips.

6. Understand the motivations of your crowd
Have you established a clear reward system (not necessarily financial rewards, but a comprehensive system that encompasses different types of motivation)? The right incentives have been proven to attract and keep participation high.
Word of caution though: prizes alone won’t make your open innovation successful, let alone sustainable. But it’s still a vital component in your crowdsourcing effort. Read more about that in "Rewarding Idea Generation Efforts - Trick or Treat?"

7. Expect the majority of the contributions to be poor
An adage from Theodore Sturgeon (an American science fiction author) says that "ninety percent of everything is crap". It won't be different with contributions in an innovation management tool. Just keep this in mind and don't be disappointed - the other 10 percent are definitely worth it!

8. Don't demand large chunks of time of your crowd
Keep in mind that spending time in the innovation management tool isn't the main job of your crowd. Think of the spare time the crowd members have - even 30 seconds is useful for someone to vote on an idea. So try to break the tasks and questions down into small call-to-actions. Don't make them go through long complex procedures.

9. Let them express what's valuable and what's not
There is no law that says you have to implement what the crowd decides, but you need to be ready to acknowledge the crowd’s input and broadcast the action you are taking and why.

10. It's a matter of GIVE and take
A fundamental question when building a highly valuable crowd pool is to ask yourself, “What can I do to help the crowd to generate interesting ideas?”
Instead of saying “Who could help me?” or “What can I get from the crowd?”, an Innovation Management Tool is a place to extend your reach by helping others. So reverse your thinking and start thinking about other people first. This will boost both quality and quantity of the contributions!

Read more at The Jazz of Innovation