OpenIDEO

Here’s how the current spread of OpenIDEO features cater to different tiers of the ecosystem. They range from bite-sized interactions (click to applaud) to more involved interactions (submitting a concept).

You can also see that converting someone from a Visitor to a Regular is a bit of a hurdle (raised higher by the process of actually having to sign up for an account). I’m not sure if I’ve seen any sites that do well at helping users level up from the bottom of the pyramid, except to make the value of the site so high as to drive signup.

As OpenIDEO is in this current phase of Living in Beta, it means we’re also trying to level-up users across all the tiers, through building intermediate features that turn Collaborators into Passionate Contributors and Regulars into Collaborators. Our latest Inspiration Assignments feature is an attempt to turn the rather nebulous Inspiration phase into more specific questions so as to overcome the hurdle of a blank piece of paper, where guiding questions can prompt Collaborators to start contributing.

So whether you’re a Visitor, Regular, Collaborator, Passionate Contributor, or social design geek, what are examples and ideas you’ve seen to level up user engagement?

Contribute to the discussion here.

Check out the OpenIDEO solution here.